Nicole Lapin
Nicole Lapin, formerly bloomberg anchor and #1 NYT Bestselling Author, Money Expert and Speaker.
Introduction
Empowering women.
Nicole Lapin, a new York Times Best Selling author empowers women to take control of their money, life and career through books, e-courses, events and how-to videos.
Collaboration
The design & development of the website was handled by Night Owl Interactive. A New York City based web agency we’ve partnered with in the past. The overall website design, development and development of the course platform behind the site.
Integration
The website integrates with Infusionsoft by Keap for the marketing automation behind the platform. For customers purchasing the online courses as automated marketing follow-ups and personalised online experiences.
Aftercare
After the website launched, we’ve integrated WooCommerce to also offer her online merchandise. WooCommerce can easily be integrated into the existing website as it works as an extension on WordPress. The CMS used behind the website.
